Filter by: All Marketing Graphic Design Websites More than making things look pretty Design is described as “the creation of a plan or convention for the construction of an object.” I see it as a... 4 Minute(s) to read | 14 May 2018 Taranaki Mountainairs ready for the season with new website and print design! Smokeylemon are proud to have been supporting the Mountainairs for several years through website and graphic d... 2 Minute(s) to read | 27 April 2018 Case study: Laying the foundations for a national building company - “Too Easy!” Smokeylemon developed a full rebrand and marketing strategy for Latitude Homes, a national building company. A... 8 Minute(s) to read | 5 April 2018 'Green' design doesn't have to be green! An issue that is saturating the world at the moment is PLASTIC... Thankfully many brands are changing their se... 3 Minute(s) to read | 28 March 2018 Take a risk with your brand! Let design be your difference Overall it feels like 2018 is going to be full of unique and experimental design. 3 Minute(s) to read | 13 March 2018 Vibrant graphic design for New Plymouth’s CBD With some inspiration and creativity, something beautiful came up! 1 Minute(s) to read | 21 November 2017 Logo design process: What's involved in making a logo from scratch? Not realising the value of good communication, a lot of people think they’ll just get Jimmy from next door to ... 7 Minute(s) to read | 25 October 2017 6 Pre-Christmas business checks (Don't leave it to the last minute) Don’t leave all your marketing or design to the last minute. < 1min read | 25 October 2017 Graphic design goals: HPF new logo We love the challenge of re-branding and giving our clients’ businesses a look that communicates their core va... 2 Minute(s) to read | 18 October 2017 What makes infographics so successful (and why you should implement them) We see infographics all the time and everywhere. < 1min read | 30 August 2017 Why your business logo needs a redesign Your company logo is what represents your business, it should convey your core values, emphasize your strength... 4 Minute(s) to read | 22 August 2016